1. Submit a sitemap. While Google’s web crawlers can learn a lot about a website and its individual web pages on their own, you can give them a little extra help in learning the information they need by submitting a sitemap to Google.
2. Learn common keywords people use to find you. Anyone that finds your website through organic search used a specific search term to get there. Google Search Console shows you the most common keywords bringing people to your website.
3. Identify your most popular pages. Every website will have pages that perform better in the search engines than others. Google Search Console will help you determine which of your web pages is bringing the most people to your website.
4. See where your visitors are coming from. If your business serves a particular part of the world, then it’s more important to get traffic from visitors that live in a set geographic area than anywhere else. The console will also provide you data on where your visitors are located.
5. Learn which devices they use.
6. Check that your website works well on mobile.
7. See which sites link to you.
8. Check for broken links.
9. Identify website security issues.
10. Confirm your schema markup or structured data is working.
